As a Community Strategist, you will work on an Unpublished R&D game team to help build, launch, and scale the community programs, platform strategies, creator incentives, and content campaigns that will spark growth, deepen engagement, and shape an emerging player community for a new game. You think about how aspirational subcultures get built and protected; how platforms influence communities; how algorithms drive content creation (and vice versa); and how to support and reward all who engage.

You will anticipate where the next platforms and participation formats will emerge, and build community strategies and programmatic incentives that encourage participation both IRL and online, from the grassroots to the top. You will work closely with the development team, advising on how game features and systems can foster connectivity, share-ability, and growth. You will act as an advocate for the community, building feedback loops that foster trust and align perspectives.

You are comfortable building from the ground up and wearing many hats on a small, cross-functional team.

Responsibilities

Build, launch, and scale community programs, platform strategies, and content campaigns for a new, unreleased game with a focus on blending IRL and online participation

Develop incentive systems, content creation pipelines, and engagement frameworks that support and encourage participants from grassroots to top-tier creators

Partner with the game team to advise on features and systems that strengthen social connectivity, share-ability, and community growth

Identify emerging platforms, participation formats, and creator ecosystems, then translate those insights into community strategy

Build and maintain feedback loops that surface player insights and represent the community in cross-functional discussions

Stand up early community operations: processes, toolkits, and workflows

Required Qualifications

5+ years' experience working in and managing online communities - including social media, community management, digital marketing, or influencer strategies

Strong understanding of platform ecosystems, emerging formats, online community organization, and creator behavior

Experience taking community or creator initiatives from zero to one

Experience serving and uniting a global playerbase through content and engagement

Experience building structured feedback loops for players and influencers alike

Experience working on multi-disciplinary, cross-functional teams (both publishing and development)

For this role, you'll find success through craft expertise, a collaborative spirit, and creating strategies that prioritizes the delight of players. We will look at your past studies, experience, and your personal relationship with games. If you embody player empathy and care about the experiences of players, this could be the role for you!

Our Perks:

Riot focuses on work/life balance, shown by our open paid time off policy and other perks such as flexible work schedules. We offer medical, dental, and life insurance, parental leave for you, your spouse/domestic partner, and children, and a 401k with company match. Check out our benefits pages for more information.

At Riot Games, we put players first. That mission drives every decision in our quest to create games and experiences that make it better to be a player. Whether you’re working directly on a new player-facing experience or you’re supporting the company as a whole, everyone at Riot is part of our mission. And just like in our games, we’re better when we work together. Our goal is to create collaborative teams where you are empowered to bring your unique perspective everyday. If that sounds like the kind of place you want to work, we’re looking forward to your application.

It’s our policy to provide equal employment opportunity for all applicants and members of Riot Games, Inc. Riot Games makes reasonable accommodations for handicapped and disabled Rioters and does not unlawfully discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity or expression, national origin, age, handicap, veteran status, marital status, criminal history, or any other category protected by applicable federal and state law. We consider for employment all qualified applicants, including those with criminal histories, in a manner consistent with applicable federal, state and local law, including the California Fair Chance Act, the City of Los Angeles Fair Chance Initiative for Hiring Ordinance, the Los Angeles County Fair Chance Ordinance for Employers, the San Francisco Fair Chance Ordinance, and the Washington Fair Chance Act.

Per the Los Angeles County Fair Chance Ordinance, the following core duties may create a basis for disqualifying candidates with relevant criminal histories:

Safeguarding confidential and sensitive Company data

Communication with others, including Rioters and third parties such as vendors, and/or players, including minors

Accessing Company assets, secure digital systems, and networks

Ensuring a safe interactive environment for players and other Rioters

These duties are directly related to essential operations, safety, trust, and compliance obligations within our organization. Please note that job duties may evolve based on business needs and additional responsibilities may be assigned as necessary to maintain operational efficiency and security.