Job Title:
Senior Analyst – Marketing Analytics
Requisition ID:
R027575
Job Description:
Your Platform
We’re headquartered in Santa Monica, California, housing multiple teams across many fields of Marketing, PR, Sales, Supply Chain and other corporate functions such as HR, IT, Legal, Facilities and Finance. Santa Monica is the nerve center of our company, where the best ideas combine with unrivaled rigor to create the biggest and best entertainment experiences in the world.
Your Mission is:
The Mobile Analytics Team is adding a dedicated Sr. Analyst – Marketing Analytics to work directly with our studio partners. As a member of the Mobile Analytics Team, your mission is to put science into decision making. You will work closely with marketing professionals, business stakeholders, and analytics peers to derive meaningful insights and recommendations to improve user acquisition and product marketing.
Responsibilities include:
- Work with mobile marketing and product managers to identify and apply analytics that support user acquisition and retention goals for UA managers and GTM stakeholders.
- Partner with product managers, UA managers, and analytics engineers to implement tracking, send signals to marketing vendors, build dashboards and reports, and conduct deep-dive analyses.
- Collaborate with user acquisition teams to refine targeting, strengthen signals, answer and resolve attribution questions and develop new tactics and strategies across digital marketing platforms (for example, SRNs and CAPI).
- Present marketing analytics insights and results to both technical and non-technical audiences.
What you will bring to the team?
The ideal candidate will be a motivated data expert who wants to grow their analytics toolset in a fast-paced environment, is focused on delivering value to partners, and has a passion for video games. Your success will be reflected in:
- Measurable Impact: Consistently demonstrating marketing analytics impact on revenue, engagement, and inflow.
- Relationships: Team success is a priority. You will rely on your excellent relationship skills to build trust with your mobile partners.
- Communication: You will effectively manage your own time, stakeholder, and leadership expectations.
- Translator: Your work speaks for itself; correct, clear, and concise insights leading to action.
- Domain knowledge: As a marketing analyst you understand our key metrics and impact, attribution logic and you are reliably able to deduce and draw quantitative conclusions that will directly influence decision-making
Player Skills
- · BA/BS degree required with a technical focus (e.g. data science, statistics, mathematics) or equivalent experience.
- 5+ years of relevant experience in analytics-related work.
- Experience working with business partners to create and communicate strategic, actionable takeaways, provide solutions, and expose areas of improvement.
- Deep technical skills using SQL to generate data sets - familiarity working in a notebook-based workflow is a plus.
At Activision, we strive to create the most iconic brands in gaming and entertainment. We’re driven by our mission to deliver unrivaled gaming experiences for the world to enjoy, together. We are home to some of the most beloved entertainment franchises including Call of Duty®, Crash Bandicoot™, Tony Hawk’s™ Pro Skater™, and Guitar Hero®. As a leading worldwide developer, publisher and distributor of interactive entertainment and products, our “press start” is simple: delight hundreds of millions of players around the world with innovative, fun, thrilling, and engaging entertainment experiences.
We’re not just looking back at our decades-long legacy; we’re forging ahead to keep advancing gameplay with some of the most popular titles and sophisticated technology in the world. We have bold ambitions to create the most inclusive company as we know our success comes from the passionate, creative, and diverse teams within our organization.
We’re in the business of delivering fun and unforgettable entertainment for our player community to enjoy. And our future opportunities have never been greater — this could be your opportunity to level up.
Ready to Activate Your Future?
We love hearing from anyone who is enthusiastic about changing the games industry. Not sure you meet all qualifications? Let us decide! Research shows that women and members of other under-represented groups tend to not apply to jobs when they think they may not meet every qualification, when, in fact, they often do! We are committed to creating a diverse and inclusive environment and strongly encourage you to apply.
We are committed to working with and providing reasonable assistance to individuals with physical and mental disabilities. If you are a disabled individual requiring an accommodation to apply for an open position, please email your request to accommodationrequests@activisionblizzard.com. General employment questions cannot be accepted or processed here. Thank you for your interest.
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, gender identity, age, marital status, veteran status, or disability status, among other characteristics.
Rewards
We provide a suite of benefits that promote physical, emotional and financial well-being for ‘Every World’ - we’ve got our employees covered! Subject to eligibility requirements, the Company offers comprehensive benefits including:
- Medical, dental, vision, health savings account or health reimbursement account, healthcare spending accounts, dependent care spending accounts, life and AD&D insurance, disability insurance;
- 401(k) with Company match, tuition reimbursement, charitable donation matching;
- Paid holidays and vacation, paid sick time, floating holidays, compassion and bereavement leaves, parental leave;
- Mental health & wellbeing programs, fitness programs, free and discounted games, and a variety of other voluntary benefit programs like supplemental life & disability, legal service, ID protection, rental insurance, and others;
- If the Company requires that you move geographic locations for the job, then you may also be eligible for relocation assistance.
Eligibility to participate in these benefits may vary for part time and temporary full-time employees and interns with the Company. You can learn more by visiting https://www.benefitsforeveryworld.com/.
In the U.S., the standard base pay range for this role is $92,920.00 - $171,814.00 Annual. These values reflect the expected base pay range of new hires across all U.S. locations. Ultimately, your specific range and offer will be based on several factors, including relevant experience, performance, and work location. Your Talent Professional can share this role’s range details for your local geography during the hiring process. In addition to a competitive base pay, employees in this role may be eligible for incentive compensation. Incentive compensation is not guaranteed. While we strive to provide competitive offers to successful candidates, new hire compensation is negotiable.
Santa Monica (USA)
