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Job DescriptionDesign and implement creative marketing campaigns for regional and global esports events, including campaign timelines, channel strategy, and cross-team execution via coordination with local and regional teams.Manage the official global esports social media channels to drive fan growth and deepen community relationships.Develop and execute engaging content strategies, live activations, and interactive campaigns to maximize fan participation and brand sentiment on global social media channels, mainly TikTok, YouTube, and Instagram.Coordinate with regional and local teams to ensure platform-specific best practices and maximize reach and impact in priority markets.Support PR efforts by working with internal PR teams to draft press releases, media kits, and engage with media outlets to secure positive coverage.Collaborate with the partnership team to develop and execute sponsor activations that align with marketing objectives and deliver value for partners and fans.Job RequirementsBachelor’s degree in any field.Minimum 3 years of experience in esports, gaming, or digital marketing roles, preferably with experience working on global campaigns or across multiple regions.Willingness to work flexible hours, including evenings and weekends, as required by tournament schedules. This role may involve frequent regional travel to various countries for work-related assignments.Demonstrated success in building and managing communities in the gaming/esports sector.Strong capabilities in campaign planning, content creation, and community management.Proficiency in social media management and analytics tools.Good understanding of the Battle Royale genre and its competitive esports ecosystem.Ability to independently execute content creation on social media channels.Experience working in global or cross-regional esports tournaments is highly preferred.

Garena is a leading global online games developer and publisher. Free Fire, its self-developed mobile battle royale title, is the most downloaded mobile game in its genre for six consecutive years, according to Sensor Tower App Performance Insights. The title was also the world’s most downloaded mobile game in 2019, 2021, and again in 2023 and 2024. Garena is run by passionate gamers and has a unique understanding of what gamers want. It exclusively licenses and publishes hit titles from global partners – such as Arena of Valor and Call of Duty: Mobile – in selected markets globally. Garena champions social and entertainment experiences through games, enabling its communities to engage and interact. Garena is also a leading esports organiser and hosts some of the world’s biggest esports events. Garena is a part of Sea Limited (NYSE:SE), a leading global consumer internet company. In addition to Garena, Sea’s other core businesses include its e-commerce arm, Shopee, and digital financial services arm, SeaMoney. Sea’s mission is to better the lives of consumers and small businesses with technology.